Greenhouse Product News

Big Grower January 2022

The business magazine for commercial growers

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JANUARY 2022 3 COVER STO RY From pitching combo planters from the back of their van, Aaron and Rozalia Van Wingerden now sell it all — from bulbs and perennials to hanging baskets and four-packs — while never losing focus of their core market of instant garden lovers. BY JASMINA DOLCE L ike many greenhouse growers across the country, Dutch Heritage Gardens has family roots that go back multiple generations. Owned and founded by Aaron Van Wingerden, the property was originally purchased by his father, Arie. The story is a unique one. Aaron was a teenager at the time, and the family was living in Pennsylvania and operating a greenhouse near Philadelphia. According to Aaron, his parents were vacationing in Colorado and got lost on a back road trying to find their way back into town. They came across a property with a large realtor sign and decided to call the number to ask for help guiding them back into town. While the realtor Year founded: 2006 Owners: Aaron and Rozalia Van Wingerden Website: Growing space: 10 acres in Larkspur, Colorado Number of employees: 45 year-round and up to 100 at peak season Main customers: King Soopers, Whole Foods, and Sam's Clubs, as well as landscapers and garden centers throughout Colorado Product offering: Bulbs, bedding plants, combination containers, perennials, mums, poinsettias, herbs, vegetables DUTCH HERITAGE GARDENS AT A GLANCE PERFECTLY PACK AGED & Poised to Perform

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